The Power of Brand is Part 1 of a multi-part series bringing to the forefront critical insight that proves the impact building a strong trusted brand has on your business potential.
Building a strong brand is essential to your businesses short term and long-term potential.
In this foundational study IMI brings to the forefront critical insight that proves the impact of branding on loyalty, resilience, profitability, and share price.
This report builds the foundation of insight including defining what a brand truly means to consumers, exploring why you should prioritize while building a brand, and identifying key brands that you can look to as your North Star of success. This insight is essential for any marketer either looking for direction OR looking for insight to support why funding is necessary to drive the business forward.

Interested in a live presentation?
We would love to provide you with a deeper dive into this insight, custom-tailored to your brand or industry.
SAMPLE SIZE
1,000
REGIONS
Canada, United States
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