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Prizing That Performs: 4 Proven Principles to Maximize Engagement and ROI

Steve Bucovetsky by Steve Bucovetsky
1 min read
October 9, 2025
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Checklist image IMI

This checklist outlines the essential steps to building promotions that actually perform.

Based on 50 years of IMI research and 50,000+ case studies, it breaks down the proven framework behind prize strategies that drive engagement, motivate participation, and deliver real ROI.

Use it as your go-to guide for creating smarter, more effective campaigns - from concept to conversion.

đź“Ą Download the checklist and start building promotions that win.

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