HomeHomechevron rightBlogchevron rightElevating The Game of Good: How Brands and Charities Can Turn Intentions into Action

Elevating The Game of Good: How Brands and Charities Can Turn Intentions into Action

Laura Janesby Laura Janes
1 min read
September 9, 2025
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Watch this On-Demand discussion on how charities and brands can connect with high-value audiences, build value-added partnerships, and create campaigns that inspire real action.

In charity and in cause there is a clear say-do-gap, where 90% of North Americans say that cause is important but only 50% do something about it. Knowing who to connect with and how to connect is essential to moving your charity forward, maximizing impact and ROI.

In this webinar Laura Janes provides essential insight into how to bridge that say-do-gap and where to focus across four critical levers:

  • Donors - Focused on increasing revenue

  • Volunteers - Fostering connections

  • Partners - Optimizing Alliances

  • Fundraisers - Driving Momentum

The opportunity is to drive long term connection across multiple touchpoints.

This presentation and on demand recording uncovers critical insights to fuel growth as you climb to your north star. Part 1 dives into Donors and Fundraisers specifically. Part 2 is to come, and will look deeper into Partners and Volunteers.

Interested in a live presentation?

We would love to provide you with a deeper dive into this insight, custom-tailored to your brand or industry.

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Watch the full webinar below.

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