Posts Tagged ‘PMA’

Don Mayo Joins PMA Board

Monday, June 21st, 2010

This summer, the PMA, the Promotion Marketing Association, has added Don Mayo, Global Managing Partner of IMI International to its Board of Directors.

As noted on the PMA’s website, the Promotion Marketing Association, established in 1911, is the premier not-for-profit organization and resource for research, education and collaboration for marketing professionals.

PMA Integrated Marketing Conference

Friday, March 12th, 2010

Dan Hunter, Partner, IMI International, has been asked to speak at the annual PMA Integrated Marketing Conference on March 23, 2010 on Shopper Marketing ROI & Metrics.

During his presentation, Dan will deliver consumer-validated insights, case studies and best practices in order to make your shopper marketing program succeed in a measureable way.