Consult IMI | Festivals & Events - Untapped Value & Opportunity
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Festivals & Events – Untapped Value & Opportunity

The unique passion points and emotional connection of Festivals & Events is an opportunity for brands to connect and celebrate with fans in an authentic and meaningful way.

But does the marketplace fully appreciate the benefits of association and/or recognize how to best leverage these types of events?

Category:

Live Engagement

Date:

March 13, 2017

Tags:
Live Engagement